Music funding platform RoyFi and found.ee, Downtown’s digital marketing and advertising platform, unveiled “Market to Recoup,” a new partnership that will provide access to advance recoupment for artists “at an accelerated pace,” according to a press release. The initiative gives RoyFi creators access to nearly 10% back from every dollar spent on found.ee advertising, allowing their advances to recoup at a quicker speed by automatically accounting their found.ee advertising toward what they owe. RoyFi creators can use found.ee’s self-service marketing platform and live reporting dashboard to receive full transparency over their own first-party data and access to digital marketing tools including tailored interactive ads, customizable landing pages and remarketing capabilities. They will additionally be able to use found.ee to reach more fans in a more economical manner via interactive HTML5 ad units and connected TV pre-roll video ads.
